Who we are
NADJA is a digital news platform that reports the world through the eyes of women. We aim to redefine news from women’s perspectives and focus on women who are changing the world. Launched in 2016, NADJA gives a fresh and unique approach to news rather than competing with other outlets on breaking news.
We believe women play an active role in shaping our world and our future, and deserve to have their voices heard.
Did you know that women make up only 24% of the news, exactly as they did in 2010? Only 19% of online news stories focus specifically on women, and as little as 4% of the stories clearly challenge stereotypes. The media is a powerful tool in influencing how we make sense of the world, and often how we act. But they lack the richness of women’s perspectives and depict an incomplete and discordant reality.
By shining a light on the women who made and are making a difference every day we aspire to contribute to a greater and fairer representation of women in the media.
We are dedicated to voicing the diversity of women’s experiences and opinions, presenting their visions and aspirations. We wish to smash common assumptions and present different views on the world around us.
It’s in that spirit that we chose our name. It is inspired by the title character of the novel NADJA, written by French author Andre Breton. In our broad understanding of the character, Nadja is a free spirited woman with a different vision of reality, one that shatters others’ view of the world.
Like her, we want to rethink the world, explore different visions, and bring you stories that challenge conventional wisdom and spark constructive conversations. Because as Nigerian author Chimamanda Ngozi Adichie put it:
“The single story creates stereotypes, and the problem with stereotypes is not that they are untrue, but that they are incomplete. They make one story become the only story.”